10 things that you can do to make your web site more profitable

Despite Jakob Nielsons egotisitcal style of writing, he normally has some interesting things to say about web site usability and nine times out of ten, he's right. The latest missive called 10 High-Profit Redesign Priorities looks at the ten ways you can make your site more profitable.

All of them are fairly obvious, but worth reading as its amazing that a lot of shops still make the same mistakes time and again.