New research indicates that presence of healthy dishes on a menu can lead some people to choose dishes that aren't necessarily good for them.
A a study, students were given two menus, one with salad and chips and the other with just chips. The menu with salad and chips was three times as popular.
You can read more at in the New York times article - Want Salad With That? Make It Fries
Tuesday 28 April 2009
Want to sell more chips - stick a salad on the menu
Posted by Charles Meaden at 22:10
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment