Sunday 2 March 2008

What happens when you stop posting to your blog

A quick glance at the blog posts over the last six months, would show you brief bursts of posting activity, followed by weeks where nothing gets posted at all. I mean to post most days, but something else normally gets in the way.

Between the 6th of January and the 28th of Feb, I managed to write absolutely nothing on my blog and Google finally caught up with me.

Taking a look at the graph below. Up until the 25th of Feb, I had a fairly regular 15 to 20 visitors a day and now its down to 5 or so a day.

The stats are from Google Analytics. If you don't already have it on your web site, I suggest adding it today as you get some real insight into how people are interacting with your web site.

Somewhere deep in the Google algorithm, there is no doubt a cut off point that says once a blog has become inactive for more than 7 weeks, reduce the ranking of the previous posts.

I've certainly learnt from this - post more often and regularly.

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